If you're looking for a quick and easy way to make profits from
your business, think joint venture.
The beauty of a joint venture is that no matter how much or how
little traffic you are currently receiving at your site, this
marketing technique can explode your traffic and profits.
There are five things you need to do to create a successful
1. Set goals. Do you know what you want to achieve with your
Because this technique is so effective, be prepared to be
rejected. You should also be prepared to "lose your shirt"
upfront if you are going to get potential partners to accept
Jimmy D. Brown of the Profits' Vault,
http://www.profitsvault.com, recommends you aim for three goals:
a. Build your list b. Secure lifetime customers c. Recruit new
affiliates and partners
Although you will lose on the front end, you'll gain on the
backend because you'll have a target market in place ready to
2. Make a list of contacts. How many publishers you decide to
contact is up to you. I would recommend you make a list of at
least 10 because some of your contacts will completely ignore
If you don't make contact with the first 10, make a list of 10
more, but don't quit.
Use targeted key words in the search engines to find sites that
complement yours and study them carefully before you contact the
What to look for in potential partners:
a. Sites that complement yours. If you're selling computer
hardware, look for sites that sell computer software, computer
b. Sites that have a mailing list. You want your potential
partners to contact their customers/readers with your offer.
Look for ezine publishers with large lists. Small lists are good
if the readers are loyal.
3. Create an irresistable offer. This is where you will lose BIG.
Give your partner a copy of your product. Include bonuses with
it. Offer an ad swap. You are only limited by your imagination
here, but whatever you do, make it an offer that gets attention.
Tell them what the product will do for them. More importantly,
tell them what your OFFER will do for them.
Make your offer personal. Don't send it to "Dear Friend". Call
them by name and when you send them your offer, send it
individually. You don't want to get accused of spamming, and
your offer will be rejected before the publisher reads it.
4. Make it easy for your publishers to accept the offer. Include
the download link for your product in the email. Overdeliver
here. Surprise them with how much you are willing to give to get
them to partner with you.
Explain exactly how these publisher can take advantage of the
offer, i.e. how they can make money from your offer.
Send you sales message along. Then, all your publishers have to
do is insert their sales links.
Explain exactly what you want your publishers to do. The less
work they have to do, the more likely they are to accept your
5. Repeat the process Work the backend. Now that you have new
customers, make sure you follow up.
Offer a free ebook, report, newsletter or ecourse. Send them an
email thanking them for buying your product.
Send them other offers that complement the products they just
bought. You can even put an ad on the download page of their
products with another complementary offer.
Tell them about your affiliate program.
Just keep in contact with your customers. Don't let them forget
about you. Earn their trust, and they'll be your customer
When you have a new offer available, make sure you tell your new
partners about it. After the first offer, if you've made it a
great offer, you won't have any trouble getting them to accept
your offer again.
About the author:
Jinger Jarrett is the author of "10 Ways to Promote Your
Business for Free", and the free ecourse, "How to Really Start
Your Business in 30 Days." Get your free copy of her ebook by
subscribing to her newsletter. Send a blank email to
SBS@parabots.com or SBSecourse@parabots.com to get the ecourse.